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Nicole Gibbs x New Balance

Client: New Balance | Year: 2015 | Role: Visual Designer

Nicole Gibbs x New Balance

Nicole Gibbs x New Balance

I helped professional tennis player, Nicole Gibbs, and her sponsor, New Balance, design an ethos for Nicole’s website. New Balance was looking for a new platform to market its products, and Nicole was looking for a new space to express herself.

The Vibe

The Vibe

Nicole was inspired by cool colors, her homebase Los Angeles, and travel. She wanted this site to be a place where all of her social channels came together and where she could blog.

The Process

The Process

Through interviews with Nicole, I created this site map that incorporated all of her and New Balance’s requests. From there, I drafted a responsive website that New Balance used to create the site.

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